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smao ad creative: Your team works. smao makes the calls. Type on a light background with a purple gradient

Out of Learning Limited with a new account structure.

smao · SaaS

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The client, the starting point.

Industry
SaaS

  • smao

    smao offers AI telephony for businesses.

  • The challenge

    The Meta ad account could not get out of the learning phase (Learning Limited).

  • The strategy

    A consolidated structure with few campaigns, Advantage+ Audience and several concept creatives per ad set.

What we did.

  1. Meta audit

    A review of the status quo and a new, consolidated account structure.

  2. Concept creatives

    Several concepts per ad set, from the dashboard to the checklist.

  3. Google Ads and social proof

    Google alongside Meta, plus a media strategy built on social proof.

How it
looks now.

Creatives

  • smao IT ad creative: these calls pull your team out of their work every day, story format
  • smao ad creative: this is what your first-level support with AI looks like, dashboard with call logs
  • smao ad creative: IT support from the call to the finished ticket in the PSA, flow graphic
  • smao IT ad creative: calls do not land in the ticket system straight away, checklist

Next case.

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    A similar goal? Let's talk.

    You answer three short questions and then pick a time. One contact person, no call centre.

    Get in touch in three steps.

    An honest assessment and one point of contact instead of a call centre.

    Step 1 of 3

    1. current: Industry & budget
    2. next: Contact
    3. next: Appointment
    Industry
    Monthly media budget
    When would you like to start?

    Confidential: we sign your NDA before any data is exchanged.

    Who replies to you

    • Florian HörmannManaging Director, Strategy and Performance
    • Daniel HaydenManaging Director, Creative and Web

    We usually reply within 24 hours on working days, personally and without a ticket system.

    Prefer to write? hello@ad.boutique