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Your launch partner for DACH and Europe. From Vienna, the heart of Europe.

For international brands launching or growing in Austria, Germany and Switzerland: strategy, local campaigns, creatives and website from one team, with one metric agreed before the start.

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Guides for your market entry

By market

Where you want to launch: the German-speaking markets first, then Europe.

By where you come from

What changes for brands from the US, the UK, Asia and the Nordics.

By goal

Launch campaigns, localisation, paid media and compliance.

By industry

Market entry for e-commerce, SaaS, fintech, real estate and employers.

Vienna sits in the heart of Europe, with a team in Zurich and clients across Austria, Germany and Switzerland. We know how DACH buyers decide, we speak their language and we report to you in English.

What does a DACH launch need? Four building blocks from one team.

  1. Go-to-market strategy

    Which market first, which offer, which channel mix: we translate your global plan into a sequence that works in German-speaking markets.

    • Market and channel prioritisation
    • Offer and messaging for DACH buyers
    • One output KPI agreed before the start

  2. Local campaigns

    Meta, Google, LinkedIn and ChatGPT ads set up per market, with local creatives, German copy and budgets you control.

    • Austria, Germany and Switzerland, also in CHF
    • Creative testing every week
    • Tracking with consent first, GDPR and revFADP

  3. Creatives and website

    Landing pages, websites and online shops that convert German-speaking visitors, plus video and creator content shot for the feed.

    • Localised landing pages and shops
    • Video, UGC and creator content
    • Message match from ad to page

  4. Live numbers

    Every enquiry, purchase or demo lands in our live dashboard, with a source for every number and a Monday review with a decision.

    • Live dashboard from day 1
    • Lead CRM with feedback to Meta and Google
    • Reporting in English

How does a market entry with us start? From request to the first numbers.

  1. Today

    Request in two minutes

    Tell us your product, target markets and timeframe.

  2. Under 24 h

    Honest first assessment

    A founder looks at it and tells you whether and how a launch in DACH makes sense, even if the answer is no.

  3. 30 minutes

    Intro call

    Goal, starting point, markets and whether a POC makes sense, in English or German.

  4. 12 weeks

    Fixed-price POC

    A trial phase at a fixed price with one output KPI, then you decide based on the numbers.

Is your set-up ready for DACH? The findings arrive as a report by email.

We review your campaigns, site and tracking and send you a detailed report by email with all relevant points, usually within 5 working days. Free of charge and without a contract.

Step 1 of 6

What should your marketing deliver above all?

A few questions about your setup, your contact details only at the end. You will receive the detailed report by email, usually within 5 working days.

Planning a launch in DACH or Europe? Let's clarify it in 30 minutes.

Answer three short questions and then pick a time, in Vienna, in Zurich or by video. We tell you honestly how we would approach your market entry.

Get in touch in three steps.

An honest assessment and one point of contact instead of a call centre.

Step 1 of 3

  1. current: Industry & budget
  2. next: Contact
  3. next: Appointment
Industry
Monthly media budget
When would you like to start?

Confidential: we sign your NDA before any data is exchanged.

Who replies to you

  • Florian HörmannManaging Director, Strategy and Performance
  • Daniel HaydenManaging Director, Creative and Web

We usually reply within 24 hours on working days, personally and without a ticket system.

Prefer to write? hello@ad.boutique

Questions about market entry in DACH.

Which markets does ad.boutique cover?

From Vienna and Zurich we work for clients in Austria, Germany and Switzerland, and support international brands that want to launch or grow in the DACH region and across Europe.

Can we work with you in English?

Yes. Calls, reporting and the live dashboard work in English, while campaigns, creatives and landing pages are produced in German for the local market.

How do we start a market entry?

With a 12-week POC at a fixed price and one output KPI agreed before the start, for example qualified enquiries, purchases or demos. Afterwards you decide based on the numbers how to continue.

Do you also handle Switzerland?

Yes, with a team in Zurich. Budgets and billing are also possible in CHF.