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Aerial rendering of Am Waldrain, residential complex by the Vienna Woods

48 enquiries in 14 campaign days, from logo to enquiry.

Elisabeth Rohr Real Estate · Real Estate · Meta, website, print

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The client, the starting point.

Services
Branding, Web Design, Print, Performance Marketing
Industry
Real Estate

  • Elisabeth Rohr Real Estate

    Elisabeth Rohr markets new-build projects in Vienna, among them Am Waldrain near the Vienna Woods and Zimmermannplatz 6 in Alsergrund.

  • The challenge

    Get two projects ready for the market in a few weeks, including brand, website and campaign.

  • The strategy

    We market each property from start to finish: brand book, website with apartment finder, print and campaigns all come from one team.

What we did.

  1. Am Waldrain brand book

    Logo, colours, typefaces and materials for the project.

  2. Websites with apartment finder

    waldrain.at with a Justimmo connection, plus the website for Zimmermannplatz 6.

  3. Print in the same line

    Brochure, hoarding banner, poster and print ad.

  4. Meta campaigns

    Creatives per project, from the period building in Alsergrund to the residences by the forest.

How it
looks now.

Brand, website, print and creatives from one team, for two very different projects.

Website, waldrain.at

Brand and print

  • Am Waldrain brand board: logo, Deep Green and Orange colours, typefaces, materials
  • Am Waldrain brochure as a mockup, cover and inside page
  • Am Waldrain logo variants and garden rendering
  • Am Waldrain logo on a white background
  • Am Waldrain colour palette: Egg Shell, Deep Green, Orange, Warm Beige

Creatives

  • Story creative for Zimmermannplatz 6: buy a period apartment in Alsergrund, rendering, 9:16
  • Ad creative for Zimmermannplatz 6: buy a period apartment in Alsergrund, rendering of the corner building, 4:5
  • Ad creative for Zimmermannplatz 6: Vienna IX, historic photo above, today's rendering below, 4:5
  • Ad creative for Zimmermannplatz 6: own a period apartment, 3 minutes to the U6, olive green with a list of facts, 4:5
  • Rendering of Zimmermannplatz 6: corner building with rooftop extension on a tree-lined street

What counts, at a glance.

  • Enquiries in 14 campaign days

    48

  • per enquiry in the first 14 campaign days

    €9.10

What we learned.

  • Brand, website and campaign from a single source cut the go-live down to weeks.

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    A similar goal? Let's talk.

    You answer three short questions and then pick a time. One contact person, no call centre.

    Get in touch in three steps.

    An honest assessment and one point of contact instead of a call centre.

    Step 1 of 3

    1. current: Industry & budget
    2. next: Contact
    3. next: Appointment
    Industry
    Monthly media budget
    When would you like to start?

    Confidential: we sign your NDA before any data is exchanged.

    Who replies to you

    • Florian HörmannManaging Director, Strategy and Performance
    • Daniel HaydenManaging Director, Creative and Web

    We usually reply within 24 hours on working days, personally and without a ticket system.

    Prefer to write? hello@ad.boutique

    Image credits: Renderings: developer · Historic photo of Zimmermannplatz: archive